Chris Wollerman

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July 22, 2019 | Chris Wollerman

What Your Executive Team Needs to Know About OKRs (Objectives and Key Results)

With the recent success of the best-selling business book Measure What Matters by John Doerr, OKRs have become a hot topic for executives trying to bridge the gap between Strategy and Execution. For years, I have set corporate goals with my executive team and have strived to execute them, sometimes with great success and sometimes not. The process of setting corporate goals and leveraging them to make meaningful progress on key organizational strategies was often subjective and sometimes difficult to measure.

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